og-image-design

og-image-design

OG Image Design

Create social sharing images (Open Graph) via inference.sh CLI.

Quick Start

Requires inference.sh CLI (infsh). Install instructions

infsh login

# Generate an OG image with HTML-to-image
infsh app run infsh/html-to-image --input '{
  "html": "<div style=\"width:1200px;height:630px;background:linear-gradient(135deg,#1a1a2e,#16213e);display:flex;align-items:center;padding:60px;font-family:system-ui;color:white\"><div><h1 style=\"font-size:56px;margin:0;line-height:1.2\">How We Reduced Build Times by 80%</h1><p style=\"font-size:24px;opacity:0.8;margin-top:20px\">engineering.yourcompany.com</p></div></div>"
}'

Platform Specifications

Platform Dimensions Aspect Ratio File Size Format

Facebook 1200 x 630 px 1.91:1 < 8 MB JPG, PNG

Twitter/X (summary_large_image) 1200 x 628 px 1.91:1 < 5 MB JPG, PNG, WEBP, GIF

Twitter/X (summary) 800 x 418 px 1.91:1 < 5 MB JPG, PNG

LinkedIn 1200 x 627 px 1.91:1 < 5 MB JPG, PNG

Discord 1200 x 630 px 1.91:1 < 8 MB JPG, PNG

Slack 1200 x 630 px 1.91:1 — JPG, PNG

iMessage 1200 x 630 px 1.91:1 — JPG, PNG

Universal safe bet: 1200 x 630 px, PNG or JPG, under 5 MB.

The Golden Layout

┌──────────────────────────────────────────────────┐
│                                                  │
│  ┌─────────────────────────────────┐  ┌───────┐  │
│  │                                 │  │       │  │
│  │  Title Text (max 60 chars)      │  │ Logo/ │  │
│  │  ───────────────────            │  │ Visual│  │
│  │  Subtitle (max 100 chars)       │  │       │  │
│  │                                 │  │       │  │
│  │  author / site name             │  └───────┘  │
│  └─────────────────────────────────┘             │
│                                                  │
└──────────────────────────────────────────────────┘
  1200 x 630 px

Design Rules

Text

Rule Value

Title font size 48-64px

Subtitle font size 20-28px

Max title length 60 characters (gets truncated on some platforms)

Max subtitle length 100 characters

Line height 1.2-1.3 for titles

Font weight Bold/Black for title, Regular for subtitle

Text contrast WCAG AA minimum (4.5:1 ratio)

Safe Zones

┌──────────────────────────────────────────────────┐
│  ┌──────────────────────────────────────────────┐│
│  │ 40px padding from all edges                  ││
│  │                                              ││
│  │  Content lives here                          ││
│  │                                              ││
│  │                                              ││
│  └──────────────────────────────────────────────┘│
└──────────────────────────────────────────────────┘

• 40px minimum padding from all edges

• Some platforms crop edges or add rounded corners

• Never put critical text in the outer 5%

Colors

Background Type When to Use

Solid brand color Consistent series, corporate

Gradient Modern, eye-catching

Photo with overlay Blog posts, editorial

Dark background Better contrast, stands out in feeds

Dark backgrounds outperform light in social feeds — most feeds have white/light backgrounds, so dark OG images pop.

Templates by Content Type

Blog Post

infsh app run infsh/html-to-image --input '{
  "html": "<div style=\"width:1200px;height:630px;background:linear-gradient(135deg,#667eea,#764ba2);display:flex;align-items:center;padding:60px;font-family:system-ui,sans-serif;color:white\"><div style=\"flex:1\"><p style=\"font-size:18px;text-transform:uppercase;letter-spacing:2px;opacity:0.8;margin:0\">Engineering Blog</p><h1 style=\"font-size:52px;margin:16px 0 0;line-height:1.2;font-weight:800\">How We Reduced Build Times by 80%</h1><p style=\"font-size:22px;opacity:0.9;margin-top:16px\">A deep dive into our CI/CD optimization</p></div></div>"
}'

Product/Launch Announcement

infsh app run infsh/html-to-image --input '{
  "html": "<div style=\"width:1200px;height:630px;background:#0f0f0f;display:flex;align-items:center;justify-content:center;font-family:system-ui;color:white;text-align:center\"><div><p style=\"font-size:20px;color:#22c55e;text-transform:uppercase;letter-spacing:3px\">Now Available</p><h1 style=\"font-size:64px;margin:12px 0;font-weight:900\">DataFlow 2.0</h1><p style=\"font-size:24px;opacity:0.7\">Automated reports. Zero configuration.</p></div></div>"
}'

Tutorial/How-To

infsh app run infsh/html-to-image --input '{
  "html": "<div style=\"width:1200px;height:630px;background:linear-gradient(to right,#1a1a2e,#16213e);display:flex;align-items:center;padding:60px;font-family:system-ui;color:white\"><div><div style=\"display:inline-block;background:#e74c3c;color:white;padding:8px 16px;border-radius:4px;font-size:16px;font-weight:bold;margin-bottom:16px\">TUTORIAL</div><h1 style=\"font-size:48px;margin:0;line-height:1.2\">Build a REST API in 10 Minutes with Node.js</h1><p style=\"font-size:20px;opacity:0.7;margin-top:16px\">Step-by-step guide with code examples</p></div></div>"
}'

AI-Generated Visual OG

# When you want a striking visual instead of text-based
infsh app run falai/flux-dev-lora --input '{
  "prompt": "clean professional social sharing card, dark gradient background, abstract geometric shapes, modern tech aesthetic, minimal, no text, 1200x630 equivalent aspect ratio",
  "width": 1200,
  "height": 630
}'

OG Meta Tags Reference

<!-- Essential (Facebook, LinkedIn, Discord, Slack) -->
<meta property="og:title" content="Title here (60 chars max)" />
<meta property="og:description" content="Description (155 chars max)" />
<meta property="og:image" content="https://yoursite.com/og-image.png" />
<meta property="og:url" content="https://yoursite.com/page" />
<meta property="og:type" content="article" />

<!-- Twitter/X specific -->
<meta name="twitter:card" content="summary_large_image" />
<meta name="twitter:title" content="Title here" />
<meta name="twitter:description" content="Description" />
<meta name="twitter:image" content="https://yoursite.com/og-image.png" />

<!-- Image dimensions (optional but recommended) -->
<meta property="og:image:width" content="1200" />
<meta property="og:image:height" content="630" />

Twitter Card Types

Card Type Image Size Use When

summary 800 x 418 (small thumbnail) Short updates, links

summary_large_image 1200 x 628 (full width) Blog posts, articles, announcements

Always use summary_large_image unless you have a specific reason not to — the large image gets significantly more clicks.

Consistency System

For a blog or site with many pages, create a template system:

Element Keep Consistent Vary

Background style Same gradient or brand colors —

Font family Same font —

Layout Same positioning —

Logo/branding Same placement (corner) —

Category badge Same style Color per category

Title text Same size/weight Content changes

Testing OG Images

Tool URL

Facebook Debugger developers.facebook.com/tools/debug/

Twitter Card Validator cards-dev.twitter.com/validator

LinkedIn Post Inspector linkedin.com/post-inspector/

OpenGraph.xyz opengraph.xyz

# Research OG debugging tools
infsh app run tavily/search-assistant --input '{
  "query": "open graph image debugger preview tool test og:image"
}'

Common Mistakes

Mistake Problem Fix

No OG image at all Platform shows random page element or nothing Always set og:image

Text too small Unreadable on mobile previews Title minimum 48px at 1200px width

Light background Gets lost in white/light feeds Use dark or saturated backgrounds

Too much text Cluttered, overwhelming Max: title + subtitle + brand

Image too large (>5MB) Some platforms won't load it Optimize to under 1MB ideally

No safe zone padding Text cropped on some platforms 40px padding from all edges

Different image per platform Inconsistent sharing experience Use 1200x630 for everything

HTTP image URL Many platforms require HTTPS Always serve OG images over HTTPS

Relative image path Won't resolve when shared Use full absolute URL

Related Skills

npx skills add inference-sh/skills@ai-image-generation
npx skills add inference-sh/skills@landing-page-design
npx skills add inference-sh/skills@prompt-engineering

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