"
}'
```
## The 12-Slide Framework
#
Slide
Duration
Content
1
**Title**
15s
Company name, tagline, your name
2
**Problem**
45s
Pain point with data
3
**Solution**
45s
Your product in one sentence
4
**Demo/Product**
60s
Screenshot or live demo
5
**Market Size**
30s
TAM → SAM → SOM
6
**Business Model**
30s
How you make money
7
**Traction**
45s
Growth metrics, customers
8
**Competition**
30s
Positioning, not feature list
9
**Team**
30s
Why you specifically will win
10
**Financials**
30s
Revenue projections, unit economics
11
**The Ask**
15s
How much, what for
12
**Contact**
10s
Email, next steps
**Total: ~6 minutes.** Never exceed 20 slides.
## Slide Design Rules
### Typography
Element
Size (1920x1080)
Rule
Slide title
48-72px
Max 6 words
Key stat/number
96-144px
One per slide, when applicable
Body text
24-32px
Max 6 bullet points
Caption/source
16-20px
Cite data sources
Font
Sans-serif only
Inter, Helvetica, SF Pro, or similar
### The 1-6-6 Rule
- **1** idea per slide
- **6** words max per bullet
- **6** bullets max per slide
If you need more text, you need more slides.
### Color
Element
Guideline
Background
Dark (navy, charcoal) OR clean white — pick one, commit
Accent color
ONE brand color for emphasis
Text
White on dark, or dark grey (#333) on light
Charts
2-3 colors max, your brand color = "you"
Avoid
Gradients on text, neon colors, more than 3 colors
### Layout
Rule
Why
Consistent margins (80-100px)
Professional, clean
Left-align text (never center body text)
Easier to scan
One visual per slide
Focus attention
Slide numbers
Helps investors reference specific slides
Logo in corner
Subtle brand reinforcement
## Slide-by-Slide Visual Guide
### 1. Title Slide
```
infsh app run infsh/html-to-image --input '{
"html": "
DataFlow
Automated reporting for data teams
Seed Round — Q1 2025
"
}'
```
### 2. Problem Slide
**One big number + one sentence.**
```
infsh app run infsh/html-to-image --input '{
"html": "
The Problem
12 hrs/week
The average data analyst spends 12 hours per week building reports manually
Source: Forrester Research, 2024
"
}'
```
### 5. Market Size (TAM/SAM/SOM)
Use concentric circles, not pie charts:
```
infsh app run infsh/python-executor --input '{
"code": "import matplotlib.pyplot as plt\nimport matplotlib\nmatplotlib.use(\"Agg\")\n\nfig, ax = plt.subplots(figsize=(19.2, 10.8))\nfig.patch.set_facecolor(\"#0f0f23\")\nax.set_facecolor(\"#0f0f23\")\n\ncircles = [\n (0, 0, 4.0, \"#1e1e4a\", \"TAM\\n$50B\", 40),\n (0, 0, 2.8, \"#2a2a5a\", \"SAM\\n$8B\", 32),\n (0, 0, 1.4, \"#818cf8\", \"SOM\\n$800M\", 28)\n]\n\nfor x, y, r, color, label, fontsize in circles:\n circle = plt.Circle((x, y), r, color=color, ec=\"#333366\", linewidth=2)\n ax.add_patch(circle)\n ax.text(x, y, label, ha=\"center\", va=\"center\", fontsize=fontsize, color=\"white\", fontweight=\"bold\")\n\nax.set_xlim(-5, 5)\nax.set_ylim(-5, 5)\nax.set_aspect(\"equal\")\nax.axis(\"off\")\nax.text(0, 4.8, \"Market Opportunity\", ha=\"center\", fontsize=36, color=\"white\", fontweight=\"bold\")\nplt.tight_layout()\nplt.savefig(\"market-size.png\", dpi=100, facecolor=\"#0f0f23\")\nprint(\"Saved\")"
}'
```
### 7. Traction Slide
**Show growth, not just numbers.** Up-and-to-the-right chart.
```
infsh app run infsh/python-executor --input '{
"code": "import matplotlib.pyplot as plt\nimport matplotlib\nmatplotlib.use(\"Agg\")\n\nfig, ax = plt.subplots(figsize=(19.2, 10.8))\nfig.patch.set_facecolor(\"#0f0f23\")\nax.set_facecolor(\"#0f0f23\")\n\nmonths = [\"Jan\", \"Feb\", \"Mar\", \"Apr\", \"May\", \"Jun\", \"Jul\", \"Aug\"]\nrevenue = [8, 12, 18, 28, 42, 58, 82, 120]\n\nax.fill_between(range(len(months)), revenue, alpha=0.3, color=\"#818cf8\")\nax.plot(range(len(months)), revenue, color=\"#818cf8\", linewidth=4, marker=\"o\", markersize=10)\nax.set_xticks(range(len(months)))\nax.set_xticklabels(months, color=\"white\", fontsize=18)\nax.tick_params(colors=\"white\", labelsize=16)\nax.set_ylabel(\"MRR ($K)\", color=\"white\", fontsize=20)\nax.spines[\"top\"].set_visible(False)\nax.spines[\"right\"].set_visible(False)\nax.spines[\"bottom\"].set_color(\"#333\")\nax.spines[\"left\"].set_color(\"#333\")\nax.set_title(\"Monthly Recurring Revenue\", color=\"white\", fontsize=32, fontweight=\"bold\", pad=20)\nax.text(7, 120, \"$120K MRR\", color=\"#22c55e\", fontsize=28, fontweight=\"bold\", ha=\"center\", va=\"bottom\")\nax.text(7, 112, \"15x growth in 8 months\", color=\"#22c55e\", fontsize=18, ha=\"center\")\nplt.tight_layout()\nplt.savefig(\"traction.png\", dpi=100, facecolor=\"#0f0f23\")\nprint(\"Saved\")"
}'
```
### 8. Competition Slide
**Never use a feature matrix against competitors.** Use a 2x2 positioning map.
```
# See the competitor-teardown skill for positioning map generation
infsh app run infsh/python-executor --input '{
"code": "import matplotlib.pyplot as plt\nimport matplotlib\nmatplotlib.use(\"Agg\")\n\nfig, ax = plt.subplots(figsize=(19.2, 10.8))\nfig.patch.set_facecolor(\"#0f0f23\")\nax.set_facecolor(\"#0f0f23\")\n\ncompetitors = {\n \"Us\": (0.6, 0.7, \"#22c55e\", 300),\n \"Legacy Tool\": (-0.5, 0.5, \"#6366f1\", 200),\n \"Startup X\": (0.3, -0.4, \"#6366f1\", 200),\n \"Manual Process\": (-0.6, -0.6, \"#475569\", 150)\n}\n\nfor name, (x, y, color, size) in competitors.items():\n ax.scatter(x, y, s=size*5, c=color, zorder=5, alpha=0.8)\n weight = \"bold\" if name == \"Us\" else \"normal\"\n ax.annotate(name, (x, y), textcoords=\"offset points\", xytext=(15, 15), fontsize=22, color=\"white\", fontweight=weight)\n\nax.axhline(y=0, color=\"#333\", linewidth=1)\nax.axvline(x=0, color=\"#333\", linewidth=1)\nax.set_xlim(-1, 1)\nax.set_ylim(-1, 1)\nax.set_xlabel(\"Manual ← → Automated\", fontsize=22, color=\"white\", labelpad=15)\nax.set_ylabel(\"Basic ← → Advanced\", fontsize=22, color=\"white\", labelpad=15)\nax.set_title(\"Competitive Landscape\", fontsize=32, color=\"white\", fontweight=\"bold\", pad=20)\nax.tick_params(colors=\"#0f0f23\")\nfor spine in ax.spines.values():\n spine.set_visible(False)\nplt.tight_layout()\nplt.savefig(\"competition.png\", dpi=100, facecolor=\"#0f0f23\")\nprint(\"Saved\")"
}'
```
### 9. Team Slide
```
# Generate professional team headshots/avatars
infsh app run falai/flux-dev-lora --input '{
"prompt": "professional headshot portrait, person in business casual attire, clean neutral background, warm studio lighting, confident friendly expression, corporate photography style",
"width": 512,
"height": 512
}'
```
Layout: Photos in a row with name, title, and one credential each.
Person
Format
CEO
Name, title, "Ex-[Company], [credential]"
CTO
Name, title, "Built [thing] at [Company]"
Others
Name, title, one relevant credential
**Max 4 people on the team slide.** More = unfocused.
## Chart Guidelines
Chart Type
Use For
Never Use For
Line chart
Growth over time (traction)
Comparisons between categories
Bar chart
Comparing amounts
Time series (use line)
Concentric circles
TAM/SAM/SOM
Anything else
2x2 matrix
Competitive positioning
Feature comparison
Single big number
Key metric highlight
Multiple metrics
Pie chart
NEVER
Anything (hard to read, unprofessional)
### Chart Design Rules
Rule
Why
Max 2 colors per chart
Clarity
Your company = green or brand color
Positive association
Label directly on chart
No separate legend needed
Remove gridlines or make very subtle
Reduce clutter
Start Y-axis at 0
Don't mislead
Cite data sources
Credibility
## What Investors Look For
Slide
Investor's Real Question
Problem
"Is this a real problem people pay to solve?"
Solution
"Is this 10x better than the status quo?"
Market
"Is this big enough to matter?"
Traction
"Is this actually working?"
Team
"Can these people execute?"
Ask
"Is this a reasonable deal?"
## Common Mistakes
Mistake
Problem
Fix
Too many slides (20+)
Loses attention, unfocused
Max 12-15 slides
Wall of text
Nobody reads it
1-6-6 rule: 1 idea, 6 words, 6 bullets
Feature comparison table vs competitors
Looks defensive
Use 2x2 positioning map
Pie charts
Hard to read, unprofessional
Use bar charts or big numbers
No data sources cited
Looks made up
Always cite sources
Team slide with 8+ people
Unfocused
Max 4, focus on relevant experience
Inconsistent design
Looks amateur
Same colors, fonts, margins on every slide
No "The Ask" slide
Investor doesn't know what you want
State amount, use of funds, timeline
Vanity metrics
"1M visits" means nothing without conversion
Show revenue, active users, retention
Too much product demo
This is a business pitch, not a demo
Max 2 slides on product, focus on business
## Related Skills
```
npx skills add inference-sh/skills@competitor-teardown
npx skills add inference-sh/skills@data-visualization
npx skills add inference-sh/skills@ai-image-generation
```
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---
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