---
id: daily-draft-content
name: "draft-content"
url: https://skills.yangsir.net/skill/daily-draft-content
author: anthropics
domain: marketing
tags: ["content-creation", "content-generation", "content-strategy", "marketing", "automation"]
install_count: 2900
rating: 4.40 (20 reviews)
github: https://github.com/anthropics/knowledge-work-plugins
---

# draft-content

> 根据内容类型和目标受众自动生成营销文案草稿，支持博客、邮件、广告等多种格式

**Stats**: 2,900 installs · 4.4/5 (20 reviews)

## Before / After 对比

### 营销文案创作效率

**Before**:

手动撰写营销文案需要反复研究竞品、调整语气和措辞，一篇高质量博客或邮件需要 2-3 小时。不同渠道需要重新改写格式，难以保持品牌语调一致性。

**After**:

输入目标受众和内容类型，自动生成符合品牌调性的多版本文案草稿。10 分钟获得博客、邮件、广告等多渠道素材，语调统一且 SEO 优化，可直接编辑发布。

| Metric | Before | After | Change |
|---|---|---|---|
| 文案创作时间 | 150分钟 | 15分钟 | -90% |
| 多渠道素材产出 | 1篇/小时 | 5篇/小时 | +400% |

## Readme

# draft-content

# Draft Content

If you see unfamiliar placeholders or need to check which tools are connected, see [CONNECTORS.md](https://github.com/anthropics/knowledge-work-plugins/blob/HEAD/marketing/skills/draft-content/../../CONNECTORS.md).

Generate marketing content drafts tailored to a specific content type, audience, and brand voice.

## Trigger

User runs `/draft-content` or asks to draft, write, or create marketing content.

## Inputs

Gather the following from the user. If not provided, ask before proceeding:

- 

**Content type** — one of:

Blog post

- Social media post (specify platform: LinkedIn, Twitter/X, Instagram, Facebook)

- Email newsletter

- Landing page copy

- Press release

- Case study

- 

**Topic** — the subject or theme of the content

- 

**Target audience** — who this content is for (role, industry, seniority, pain points)

- 

**Key messages** — 2-4 main points or takeaways to communicate

- 

**Tone** — e.g., authoritative, conversational, inspirational, technical, witty (optional if brand voice is configured)

- 

**Length** — target word count or format constraint (e.g., "1000 words", "280 characters", "3 paragraphs")

## Brand Voice

- If the user has a brand voice configured in their local settings file, apply it automatically. Inform the user that brand voice settings are being applied.

- If no brand voice is configured, ask: "Do you have brand voice guidelines you'd like me to follow? If not, I'll use a neutral professional tone."

- Apply the specified or default tone consistently throughout the draft.

## Content Generation by Type

### Blog Post

- Engaging headline (provide 2-3 options)

- Introduction with a hook (question, statistic, bold statement, or story)

- 3-5 organized sections with descriptive subheadings

- Supporting points, examples, or data references in each section

- Conclusion with a clear call to action

- SEO considerations: suggest a primary keyword, include it in the headline and first paragraph, use related keywords in subheadings

### Social Media Post

- Platform-appropriate format and length

- Hook in the first line

- Hashtag suggestions (3-5 relevant hashtags)

- Call to action or engagement prompt

- Emoji usage appropriate to brand and platform

- If LinkedIn: professional framing, paragraph breaks for readability

- If Twitter/X: concise, punchy, within character limit

- If Instagram: visual-first language, story-driven, hashtag block

### Email Newsletter

- Subject line (provide 2-3 options with open-rate considerations)

- Preview text

- Greeting

- Body sections with clear hierarchy

- Call to action button text

- Sign-off

- Unsubscribe note reminder

### Landing Page Copy

- Headline and subheadline

- Hero section copy

- Value propositions (3-4 benefit-driven bullets or sections)

- Social proof placeholder (suggest testimonial or stat placement)

- Primary and secondary CTAs

- FAQ section suggestions

- SEO: meta title and meta description suggestions

### Press Release

- Headline following press release conventions

- Dateline and location

- Lead paragraph (who, what, when, where, why)

- Supporting quotes (provide placeholder guidance)

- Company boilerplate placeholder

- Media contact placeholder

- Standard press release formatting

### Case Study

- Title emphasizing the result

- Customer overview (industry, size, challenge)

- Challenge section

- Solution section (what was implemented)

- Results section with metrics (prompt user for data)

- Customer quote placeholder

- Call to action

## SEO Considerations (for web content)

For blog posts, landing pages, and other web-facing content:

- Suggest a primary keyword based on the topic

- Recommend keyword placement: headline, first paragraph, subheadings, meta description

- Suggest internal and external linking opportunities

- Recommend a meta description (under 160 characters)

- Note image alt text opportunities

## Output

Present the draft with clear formatting. After the draft, include:

- A brief note on what brand voice and tone were applied

- Any SEO recommendations (for web content)

- Suggestions for next steps (e.g., "Review with your team", "Add customer quotes", "Pair with a visual")

Ask: "Would you like me to revise any section, adjust the tone, or create a variation for a different channel?"
Weekly Installs308Repository[anthropics/know…-plugins](https://github.com/anthropics/knowledge-work-plugins)GitHub Stars10.6KFirst SeenMar 13, 2026Security Audits[Gen Agent Trust HubPass](/anthropics/knowledge-work-plugins/draft-content/security/agent-trust-hub)[SocketPass](/anthropics/knowledge-work-plugins/draft-content/security/socket)[SnykPass](/anthropics/knowledge-work-plugins/draft-content/security/snyk)Installed oncodex294gemini-cli292opencode291cursor291github-copilot290amp290

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*Source: https://skills.yangsir.net/skill/daily-draft-content*
*Markdown mirror: https://skills.yangsir.net/api/skill/daily-draft-content/markdown*